Negative SEO – Can it hurt your business?

Negative SEO is  the latest “buzzword” that is dominating webmaster forums.

What is negative SEO? Negative SEO is the label given to certain actions aimed at hurting the rankings of your website. These actions could be initiated either by your competitors or  malicious individuals determined to bring your site down.

Just as nasty gossip can be targeted towards any person, negative SEO can be targeted towards any website. Continue reading →