header strip image

Facebook Marketing – 7 most common mistakes

Facebook marketingFacebook marketing is quickly gaining popularity among small businesses, however many are still struggling to master the basics.

With over a billion users worldwide and growing, Facebook is an excellent resource for small businesses to generate leads, promote their brand or product awareness, build company reputation and strengthen customer relationships.

Unfortunately many businesses, still get it wrong when it comes to branding and promoting their business on Facebook.

Here are examples of the 7 most common mistakes in Facebook marketing:

  1. Using Personal Page as a Business Page
  2. Using Personal Page to promote a business and then hiding all information for privacy reasons
  3. Using a “cute” photo as a business profile photo
  4. Not checking who posts comments on your page
  5. Not sizing your Facebook Profile picture correctly
  6. Setting up a Facebook Page for your business and then posting no content
  7. Posting content but not engaging with your visitors

Examples:

P.S. The pictures in this post are a bit out of date by now because Facebook changed its layout since the article was published , but all the mistakes listed are unfortunately still valid.

Facebook Marketing Mistake # 1 –  Using Personal Profile to promote your business

Using a Personal Page for business is confusing. Are you trying to make Friends or Customers? Do you really think that your customers are intrerested that you watch Xposé or listen to Electric Penguins?

Keep your private life private and your business page focused on what may be of interest to your Fans. Using Personal Profile Page for Business can also get you banned from Facebook, so don’t do it.

P.S
If you don’t know how to create a business Page or you don’t know the difference, contact us. We can help you set up you page and even brand it for you.

Mistake # 2 – Using a Personal Profile to promote your business and then hiding all information

Facebook Marketing mistake #2 -Fingal Insulations 1

Mistake # 3 – Using a “cute” photo as a business profile photo

Facebook marketing mistake #3 -Jeanne's Alterations

Mistake # 4 – Not checking who posts comments on your page

Mistake # 5 – Not sizing your Facebook Profile picture correctly

Mistake # 6 – Setting up a Facebook Page for your business and then posting no content

Mistake # 7 – Posting content but not engaging with your visitors

Contact Details

EMAIL:
sales(at)getaheadonline.net

TELEPHONE:
090 975 9542

Testimonials
“Highly experienced in business coaching Joanna adds the invaluable qualities of a committed manager to her professional skills. She simply loves her work. Available day and night if needed in a critical moment of development or deadlines, just recently Joanna proved once again to be an outstanding business partner for me. I wonder if there is another service provider out there like her. She delivered a great website, coaching me through the pr… Read more Aglae Hagg-Thun