Facebook marketing is quickly gaining popularity among small businesses, however many are still struggling to master the basics.
With over a billion users worldwide and growing, Facebook is an excellent resource for small businesses to generate leads, promote their brand or product awareness, build company reputation and strengthen customer relationships.
Unfortunately many businesses, still get it wrong when it comes to branding and promoting their business on Facebook.
P.S. The pictures in this post are a bit out of date by now because Facebook changed its layout since the article was published , but all the mistakes listed are unfortunately still valid.
Using a Personal Page for business is confusing. Are you trying to make Friends or Customers? Do you really think that your customers are intrerested that you watch Xposé or listen to Electric Penguins?
Keep your private life private and your business page focused on what may be of interest to your Fans. Using Personal Profile Page for Business can also get you banned from Facebook, so don’t do it.
P.S
If you don’t know how to create a business Page or you don’t know the difference, contact us. We can help you set up you page and even brand it for you.